Our Selection of New and Forthcoming Titles
Aaker on Branding
20 Principles That Drive Success
Aaker on Branding presents in a compact form, the twenty essential principles of branding that will lead to the creation of strong brands.
- Human Drama Inc.
Emotional Intelligence in the Workplace
Success at work is not just achieved with educational qualifications, emotional intelligence is also an equal factor. Written in an anecdotal style with real-life examples, Neeta Mohla shares the script for succeeding at work.
Who Cheats and How?
Scams, Fraud and the Dark Side of the Corporate World
This book is a definitive account of the frauds and scams that pop up in the corporate world. A result of over six years of rigorous research, it presents a deep and comprehensive perspective on such incidents.
Colonialism and the Call to Jihad in British India
A historical narrative that examines the role of ulemas and their use of the concept of jihad during India's struggle for independence
Equity, Justice, and Politics in Urban Services Delivery
Suptendu P Biswas
Assorted City makes an important contribution to urban planning discourses in India by offering an in-depth conceptual and theoretical insight to address theory-practice dichotomy. A unique work on urban services delivery in an Indian city, it narrates how equity and justice are manipulated in the process.
- Caste, Discrimination, and Exclusion in Modern India
Vani K. Borooah, Nidhi S. Sabharwal, Dilip G. Diwakar, Vinod K. Mishra, Ajaya K. Naik
This book posits the Scheduled Castes (SCs) and Scheduled Tribes (STs) vis-a-vis their upper-caste Hindu peers and establishes how caste is a lived reality in everyday life in modern India.
The Independent Documentary Movement in India
Shoma A. Chatterji
Filming Reality explores the independent documentary film movement in India post-1970s, when it began to acquire an identity of its own and many films got worldwide recognition.
Communication for Behavior Change
Volume I: Writing and Producing Radio Dramas
Esta de Fossard
The book provides instructions, examples, and samples on the creation of serial or stand-alone radio dramas that will attract the attention of audiences.